WP Engine: My Pros and Cons of WP Engine Hosting Wp Engine Coupon Code 2018
WP Engine is a Managed WordPress Hosting service based in Austin, TX. They was among the (if not the) very first companies to supply handled hosting services specifically for WordPress. Wp Engine Coupon Code 2018
While they have plenty of competition in both the basic hosting and managed WordPress hosting verticals, they are still the market leader in numerous ways -and they have broad name recognition and advanced features.
With the growth of both self-hosted WordPress and site home builders, the hosting market has actually become a super-confusing place.
I wrote a whole post about WordPress Hosting vs. Web Hosting. However here’s the short version: They all differ in services offered. Some simply have WordPress-trained tech support. Some deal services such as server-side functions and staging for WordPress.
And then there’s a different level of managed WordPress Hosting where you are not truly buying hosting per se, however rather services to keep your WordPress set up live. Basically, a Managed WordPress Hosting service offers a menu of services customized to WordPress at a greater price point, so that the website owner can focus less on speed + security and more on the site content + functionality.
Every competitor in the Managed WordPress Hosting has a different offering. And there is no standardized “menu” of alternatives, but as a whole, they all take on traditional shared Linux hosting offerings and personalized WordPress hosting alternatives.
In any case, that’s the field where WP Engine plays. It’s confusing, yes, however it is very important to understand prior to making apples to oranges contrasts.
There are a lot of WP Engine evaluates online, normally with user-generated reviews based upon anecdotes and personal experience. That’s great however I take a different technique. This evaluation will take a look at the pros + cons of WP Engine in the context of all web hosting alternatives to see who it is a “finest fit” for. Wp Engine Coupon Code 2018
I’ve used WP Engine for numerous jobs given that 2012. I don’t use them for my primary websites right now (see conclusion), but I do have a present client on WP Engine who absolutely enjoys them. Here’s my WP Engine review structured as advantages and disadvantages.
Disclosure: I receive referral fees from any companies discussed. All information & viewpoint is based upon my experience as a paying customer or expert to a paying client.
Pros of WP Engine
To begin, WP Engine does pretty much measure up to its pitch on its homepage where they assure “stunning speed, effective security, and best-in-class customer support.” Here is their promotion pitch video:
They primarily target websites that are moving from other hosting companies (ie, customers dissatisfied with current hosting).
Here are some of the big advantages that I’ve seen as a customer & consultant to a customer. Wp Engine Coupon Code 2018
Speed and Performance
There are a lot of variables that go into site speed, however the rule of thumb is that the more complicated your site is, the more complicated the solutions to speed become.
From package, WordPress is fairly lean and quick. If you are running a mostly text site with a few fundamental plugins and a couple of small images, you’ll be great with a budget-friendly shared hosting plan from someone like InMotion, HostGator or Bluehost.
But couple of website owners keep their WordPress install lean. There’s typically extra plugins, customized theme files, lots of images, widgets, advertisements, types and more.
All these functions integrated with decent levels of traffic can start to slow down your WordPress set up.
However a sluggish website does not indicate that you require a larger, better server. It does mean that you have to get smarter about speed. In some cases it’s as easy as getting a more effective server, however in some cases it’s more about caching specific resources in a specific order and optimizing your files. Simply puts, it gets complex.
Imagine you are aiming to haul a trailer with a pickup. Imagine your trailer keeps getting much heavier. It’s meaningless to keep complaining that your truck is not huge enough when you may just have to get rid of the emergency brake, set up a turbocharger, refresh the transmission fluid and consolidate your load.
The point is that WordPress needs assistance to stay fast as you grow. There are lots of services … however either you or a designer should implement them.
That’s where managed WordPress hosting is available in. WP Engine looks after (almost) all speed concerns. They have customized servers with extremely aggressive caching and even advanced “stack” than a common web host. They likewise have trained support who will go into your WordPress set up and determine the specific chokepoint to get your website moving. Wp Engine Coupon Code 2018
They don’t even allow caching plugins on their installs since they have actually such a personalized caching setup.
The fascinating thing is that even unoptimized WordPress installs still succeed on their platform since their platform does the extra work.
Here’s the speed test for one of my customers on WP Engine (who has a puffed up theme, extra scripts, too many uncompressed images, to name a few things):
Keep in mind the Time To First Byte and the Start Render numbers. That determines how quickly the server returned enough data to start packing the page.
It’s good to have that kind of speed right out of package, and have it remain that method no matter how big or complicated the site gets.
*Note that the other point here is that if you are obsessed about speed, you can get back at better numbers with WP Engine than you might get with other services because you are complimentary to concentrate on speed elements that you can quickly control like image compression, usage of scripts, and so on.
. The last observation on speed, WP Engine not only provides an integrated CDN, however they likewise provide global data centers in case your audience is mainly in Asia and/or Europe. Wp Engine Coupon Code 2018
If you are trying to get top speeds without messing with layered caching plugins ” the WP Engine does exactly that.
Customer Support Wp Engine Coupon Code 2018
Client support has actually been a core part of WP Engine’s pitch because they wased established. After all, they are actually selling more of a service (ie, managed hosting) than a product (ie, hosting). It makes sense for them to put a big emphasis on support.
Here’s a screenshot from among my first contacts with support back in 2012:
Take a look at the response|reaction|action} time, that wasn’t an autoresponder either.
Now, the company has grown & changed a lot since then. They went through a stretch where they were getting a lot of criticism about over-promising on support.
That stated, the difficult aspect of customer support is that a lot of the judgment is anecdotal. Everybody has a story, but you never ever know if the story is since they spoke to the one rockstar-vs-rookie having an awesome-vs-terrible day. Like I discuss in every hosting review, the important part is to see if a business treats support as an investment or a cost.
I want to look for access, systems, and knowledge, all 3 require an investment of loan, time and expertise.
Based upon my recent interactions and research study, they are doing far better hitting all three boxes. They preserve a variety of support channels (including phone for non-Basic strategies). They have a quickly, trackable ticketing system and are available all over on the site through chat.
Based upon their guide videos and extensive knowledgebase, they tick the knowledge box. Every support that I or my customer has actually engaged with really knew the great operations of WordPress and has been able to problem-solve on the fly.
The most outstanding (yes, this is anecdotal, but still) experience was a three-way call between my client, myself and WP Engine throughout my customer’s transition to HTTPS/ SSL. The rep was not just able to get on (and stay on) the phone, but he had the ability to expertly help us “turn the switch” rapidly in addition to looking after several issues (ie, publishing a non-HTTP sitemap and repairing insecure image links) within WordPress for us. Wp Engine Coupon Code 2018
I make sure that WP Engine still has support problems,especially since their custom platform puts a lot of pressure on quick, available support (as I’ll show in the downsides). But they appear to know that support is core to their value and do make the needed financial investment.
WordPress now powers over a quarter of the entire Internet. That implies that it is a prime target for hackers & malware distributors.
However there is absolutely nothing inherently insecure about WordPress that is not a problem with all software application. WordPress has the benefit of being open-source with a huge community releasing updates & testing vulnerabilities.
If you run your own WordPress set up, the security basics are fairly straightforward:
- Keep your install & all your plugins updated
- Only install files from reputable creators
- Run a security plugin to lock down the most common brute force attacks
- Keep a backup for when things go wrong
* Aside, I use JetPack for the last 2. It’s made by & powered by Automattic, the industrial arm of WordPress.
You’ll observe that despite the fact that security on WordPress is simple, the responsibility is still on you to keep things secure. Just like having a deadbolt not does anything if you do not lock it, keeping your site safe and secure is still eventually on you.
And like speed & performance, WP Engine essentially takes all those finest practices and does them for you. They run automated backups to keep everything off-site & all set to roll back if something happens. Since you technically have an “install” on their server (instead of an account), they take on a great deal of security issues internationally on the server level.
WP Engine likewise works closely with top security companies on code evaluations in addition to running their own team. They likewise make the warranty that if you’re hacked, they take care of it free of charge.
I personally have never ever been hacked on my main/ or secondary websites (knock on wood), but have actually helped customers who have been. It’s frustrating, tiresome & a typically costly scenario (even if you are utilizing a service like Sucuri). Having an expert security team look after your WordPress set up is a big pro in my book. Wp Engine Coupon Code 2018
Pricing on Value
WP Engine is not cheap. Their Startup plan is $35/mo and consists of a single set up and only approximately 25,000 visits per month.
For benchmarking, you can get a powerful, trustworthy VPS (ie, your very own not-shared server) for the same cost from InMotion. And if you are simply starting with a single domain, you can get a shared hosting strategy from Bluehost for simply a couple dollars each month.
Both of which allow for more storage & more check outs (ie, essentially as lots of as you can deal with) than WP Engine. I’ve run sites that have actually had 60k visits monthly on a shared server. I have actually also run lots of little WordPress sites off a low expense shared hosting.
But I’ll cover that prices drawback in the cons of WP Engine, however here’s the important things.
For some site owners, if you break out WP Engine by total value & factor in your own (or your designer’s) time, their pricing is fantastic.
Just running WordPress updates monthly & QA’ing your setup can take around Thirty Minutes on a monthly basis. If your (or your dev’s) services are billed at $50 (or more)/ hour, then that’s WP Engine’s entire regular monthly charge right there.
If you lose any gos to due to downtime from a bad plugin upgrade, then that could be WP Engine’s whole monthly charge right there.
If you do a hot-fix (ie, you don’t utilize a staging location) on your PHP code, and knock your website down … then that might be WP Engine’s entire regular monthly fee right there.
Losing visitors due to speed concerns or downtime expenses lost earnings.
In addition, premium security can cost about $16/month minimum. Not to point out any individual or designer time repairing problems.
Generally, if your time is much better allocated far from technical problems, then WP Engine makes a great deal of sense on value. As a handled WordPress hosting service, that’s really their thing. Hosting services are an investment instead of a cost.
Which sort of value-based prices segues into another pro for WP Engine, their focus on their core markets. Wp Engine Coupon Code 2018
Like I stated at the start, WP Engine isn’t for everyone. There are 3 types of consumers that WP Engine seems to be a fit for. For those 3 types of consumers, WP Engine has a strong focus with lots of tools & focus for each.
From their backend procedure, the very first customer type appears to be WordPress designers and designers who want to focus on advancement & design without handling hosting maintenance, and have clients who have some spending plan. The designer/dev builds the website directly in WP Engine’s staging environment, launches the site, then hands the website over to their customer.
The designer can assure their client that WP Engine handles the hosting, security & speed. There’s little need for an ongoing standard website maintenance. For this market, WP Engine has intriguing tools consisting of staging, git push, site migration and transferable installs.
The second client type is the growing website owner who is annoyed at needing to handle technical development headaches. They’ve outgrown their shared hosting and need to transfer to a better host.
They’re also established enough that they have some budget plan for managed services. WP Engine has tools like the automatic migration tool & client support to make that process take place. The phone support is an essential aspect, especially being able to “just call WP Engine an have them repair it.”
The third consumer type is a start-up website owner that has the budget and desires a long-lasting platform that they can grow with. They are comfy finding out WP Engine’s distinct backend and intend on launching a near-complete site at one time.
They don’t have any prior practices or customizeds brought over from previous hosts or sites. Once again, for this market, WP Engine has the scalable functions, clients, and support that they can make pledges and offer support to win & keep this kind of consumer.
With these kinds of customers, WP Engine knows how & where they are coming from, so many of the enhancements they make are focused on these markets (ie, the Git push functionality), rather than mass-market improvements like knowledge-bases, instinctive backend, etc.
This advantage is similar to WP Engine’s market focus, but it’s actually worth calling out in this review revision. Wp Engine Coupon Code 2018
WP Engine excels not just on current functions but also on developing brand-new, innovative hosting functions. Every version of WordPress 4 has rolled out brand-new designer functions that WP Engine has had the ability to integrate.
Even basic web advancement best practices have changed drastically given that I started observing the market *. WP Engine has actually developed tools to match.
* I’m an SEO/ marketer by trade. I understand sufficient web development to integrate best practices into application & jobs with developers.
Here’s a screenshot of WP Engine’s Git Push setup that has been around for more than 2 years.
Even for non-developers like me, WP Engine has one-click staging areas to allow even DIY siteowners to get away from “cowboy coding” into proper web development best practices.
There are too many other specifics here to name, but in general, WP Engine has a strength in rolling out new, useful hosting features.
Cons of WP Engine
Just like any service, WP Engine is not the best suitable for everyone. There are plenty of WP Engine problems around the Web. Some are anecdotal. Some are hyperbole (ie, SEOs grumbling about dev sites). And lots of are valid due to the fact that they just aren’t a fit for everyone. For all their awesomeness in some areas, they have some cons which keep them from being a good fit for some clients. I do not use them for this site because I do not need a lot of their features and I’m comfy “putting pieces together” w/ my InMotion VPS setup. Wp Engine Coupon Code 2018
All that stated, here are some of the bigger image downsides of utilizing WP Engine.
Initial and Ongoing Complexity
To accomplish the speed, security, and scale they guarantee, WP Engine does things in a different way. And that difference can be quite made complex– specifically if you have simply sufficient experience with hosting environments to be hazardous.
Their backend setup has actually gotten better. It’s cleaner, but it’s still customized. It’s nothing like a standard cPanel hosting backend. Unlike numerous hosting business, they likewise do not provide DNS nameservers.
Even if all the functions are there, the special backend can lead to some designers making errors varying from annoying redirect loops to replicate content issues to leaving the dev website open to the general public or simply not allowing the functions you’re buying.
If it weren’t for remarkable support, I believe they ‘d lose more beginner customers than they already do.
Like numerous customized platforms, it makes sense once you get over the knowing curve. But WP Engine’s onboarding is really developer-focused & remains so exception-focused that they never ever explain best practice for the basic user. Wp Engine Coupon Code 2018
Here is their video on pressing your site live –
I have actually set up my share of sites from platforms to customized hosts to cPanel hosting sites, but I needed to watch that video multiple times to make sure I was pointing the right A record/ CNAME to the best IP address.
Once again, if you are in WP Engine’s core markets, the custom-made backend isn’t really going to be a huge deal (as soon as you get past the knowing curve). But for most, you’ll likely get to learn first hand about WP Engine’s support group.
However here’s the thing.
WP Engine never ever really stops being quirky and complex. In their knowledgebase, they have a wide variety of site checklists to assist repair all sorts of issues.
And ” if you did not setup your DNS exactly how they’ve recommended ” your site could go down at any time.
Once again– they have reasons that they do all this. And most of the times, support will simply take care of all of it.
However, you still don’t get to set & forget your site. Sure, you don’t technically don’t have to enter into the weeds of a server panel. In numerous hosting cases (ie, a handled VPS), you do not need to do it anyway, and when you do, the knobs and buttons recognize. Wp Engine Coupon Code 2018
WP Engine’s exclusive setup cuts both ways in regards to decreasing & increasing intricacy.
This con is likewise connected to WP Engine’s distinct setup. In order to run their architecture along with possible, all the installs on their platform need to be somewhat consistent.
They need to have predictable plugins; predictable visitor patterns; predictable usage cases. Every hosting business has rules (or very genuine physical limits), however WP Engine goes a bit further to define what you can and cannot have on your WordPress install in addition to tiered overage rates to dissuade seasonal traffic spikes and regional storage usage.
They do ban particular plugins & admin behavior for great factors, however those restrictions restrict flexibility and experimentation if your site might handle it.
For instance, Yet Another Related Post Plugin is a common plugin. It’s resource intensive, but on smaller sized sites, it gets the job done well. It’s not permitted on WP Engine. That’s not good or bad necessarily. However it does make WP Engine less flexible and available to experimentation compared to running a shared or VPS server.
The method their rates is structured enables less adaptability as well. It’s a favorable that they will deal with all the traffic you can send out, but it’s likewise expensive to pay based upon a variety of gos to.
If you are running a big launch; are a seasonal business; or simply wish to drive a surge of traffic to your site, you’ll have to element extra hosting costs into the mix. That puts a cap on how versatile you want to be with your marketing.
If you are running a lean cached website on a VPS server, you can deal with a lot more traffic than WP Engine would enable on an Individual or Service. And this point goes further if your website requires many plugins for complete performance.
The very same chooses storage. With WP Engine, you are spending for performance, not for storage. So if you are seeking to utilize a server for media storage … that utilize case is out.
Furthermore, you can’t actually do automatic email marketing projects from WP Engine. This was something that my customer got called for & wound up having to do a painful migration to another e-mail service provider mid-campaign.
Either way, that point segues into the last con I found with WP Engine, their rates based on functions.
Pricing on Features and Usage
With WP Engine, you are typically spending for efficiency & not needing to think too much about maintenance, security & speed. If you take a look at WP Engine’s rates based on the features you’re getting, you actually don’t get a whole lot.
And if you are the type who will consider your site’s health anyhow (ie, keeping WordPress updated and normally visiting regularly), you’ll likely be paying for “management” that is unnecessary. Wp Engine Coupon Code 2018
Many shared hosting servers can handle the very same traffic numbers as WP Engine and cost a portion of the cost. My personal site (working on a shared hosting strategy from HostGator with fundamental caching) dealt with more than 15,000 sees in a 24 Hr period when a post of mine went viral.
And if you are running a trustworthy VPS, you can certainly manage a lot more for much less.
They are fairly transparent about how they count sees, but it can still be quite a surprise for “little” site owners how rapidly they can enter the $290 each month tier.
And as mentioned earlier that doesn’t even consist of many of the features you do not get with WP Engine’s strategies. You can’t run any e-mail from your servers. You have low limits on regional storage. Anything above the limits requires additional costs & technical implementation of Amazon cloud services.
And most importantly for me, you are restricted on your installs. If you have a few side tasks or low-traffic test sites, you need to factor those into the rate. You can’t use them to expand the expense of your plan,particularly if you are striking your visitor cap rather than your install cap.
If you are looking to pay for hosting: ie, a server that will hold & dish out your website files, WP Engine is an expensive option, specifically compared to other non-managed hosting options.
Like any service, it’s not about exactly what is finest overall, however exactly what is best for you based on your objectives, budget, resources & habits.
If you remain in what I think of as WP Engine’s core markets, they provide a great service with a solid item. Their pricing is competitive in the Managed WordPress Hosting space, and they offer more features than “WordPress hosting” plans from other hosting brands. Their feature-set is unrivaled for smart DIYers, WordPress website designers and/or high-traffic sites that don’t want to worry about hosting problems.
If managed hosting is a suitable for you, then go take a look at WP Engine’s plans here.
They do a 60-day money-back assurance. So do a test set up and see exactly what you consider their backend. Make sure to talk w/ support & sales.
If you’re outgrowing your current host & want more liberty/ better prices than WP Engine, take a look at InMotion Hosting’s VPS alternative. I’ve valued their balance of user-friendly backend & responsive customer support.
And finally, if you are more baffled than ever, go take my WordPress hosting test. I put all these aspects into a fun, Buzzfeed-esque test to simplify things. Wp Engine Coupon Code 2018